Experience That Delivers
Bringing decades of diving, design and operational experience to projects of every scale.
URWLD Denver
Unique Indoor Diving & Swimming Experiences
Scuba Consultants is currently providing specialist diving and aquatic consultancy for URWLD Denver, a world-first indoor adventure destination.
Our role includes the concept and design of unique scuba diving and swimming experiences that simulate real-world environments and conditions, preparing participants for diving adventures in the real world.
Working alongside investors, developers and the wider project team, we are integrating pool configuration, depth, diving activities, training, safety and operational requirements into the wider facility design.
URWLD demonstrates how specialist diving expertise can transform an indoor facility from a swimming pool into an immersive, practical and commercially compelling gateway to real-world adventure.
Scuba Dive Costa Rica
Costa Rica · Dive Tourism · Business Development · Operations
From concept to a fully operational dive business
Scuba Dive Costa Rica was conceived, developed and is operated by Phil O’Shea, founder of Scuba Consultants.
The project began in 2016 with an original business concept and developed into a fully operational dive tourism business serving international visitors in Costa Rica. Phil was directly involved throughout the entire process — from establishing the commercial concept and developing the operation, through to building the team and managing the business on a day-to-day basis.
Rather than approaching the project purely from a consultancy perspective, Phil took a hands-on role in building and running the business. He developed the operational structure, recruited and built the team, established procedures and standards, managed suppliers and equipment, developed the customer journey and personally oversaw the daily operation.
The business also required the development of a strong digital presence capable of reaching international dive travelers. This included website development, online customer acquisition, booking processes and establishing the business within the highly competitive dive tourism market.
Building the operation
Key areas of involvement included:
- Original business concept and commercial development
- Business planning and operational structure
- Dive centre development and setup
- Recruitment and team building
- Staff training and management
- Standard operating procedures and operational standards
- Equipment selection, procurement and management
- Supplier and partner relationships
- Customer experience and service delivery
- Booking and reservation processes
- Website and digital presence
- Online marketing and customer acquisition
- Day-to-day operational management
- Financial and commercial decision-making
- Ongoing business development
A real-world foundation for Scuba Consultants
Building a dive business is very different from simply advising one. The experience of taking a concept from the initial idea through development and into daily operation provides first-hand understanding of the commercial, operational and human challenges involved.
From recruiting the right people and creating systems that actually work, to managing customers, equipment, suppliers, logistics and the unexpected problems that arise every day, the experience has provided a practical understanding of what it takes to build and operate a successful dive business.
Scuba Consultants brings that real-world experience to every project — helping clients move from concept and feasibility through design, development, launch and operation.
Deep Dive Dubai
Concept • Development • Diving Operations
Phil O’Shea was the original concept designer and Director of Diving for Deep Dive Dubai, the world’s deepest purpose-built diving pool at 60 metres.
Working through the development and construction phases prior to opening, Phil led the diving-specific aspects of the project, including technical design input, specialist procurement, diving systems and equipment, operational planning and development of the facility’s diving program.
His involvement extended from the original concept through to the creation of a fully operational world-class diving facility, bringing together engineering, diving expertise and practical operational requirements.
A landmark project that demonstrates the value of specialist diving expertise from concept through construction and into operation.
Pavilion Dive Centre, Dubai
Operations • Development • Professional Training
Phil O’Shea joined the Pavilion Dive Centre at Jumeirah Beach Hotel, Dubai, at its opening in 1998, initially as Manager, progressing to Director of Diving, a role he held through to 2013.
During this period, Phil was instrumental in developing the operation from a PADI dive centre into a PADI 5 Star Instructor Development Centre (IDC) and one of the region’s leading professional diving facilities. Phil progressed to PADI Course Director and achieved Platinum status, the highest level of recognition within PADI’s Course Director performance program.
His responsibilities encompassed the full spectrum of dive centre operations and development, including staff recruitment and training, instructor development, operational systems, equipment and procurement, health and safety, customer experience and commercial development.
Over more than 15 years, the centre established a reputation as a leading professional dive operation in the Middle East, providing a strong foundation in the practical management and development of successful diving businesses.
A career-defining project that built the operational experience underpinning Scuba Consultants today.
Nomad Ocean Adventures, UAE & Oman
Operations Management • New Location Development
Phil O’Shea joined Nomad Ocean Adventures as Operations Manager with responsibility for the established Oman operation and the development of a new diving location in Fujairah, UAE.
Recruited specifically to lead the Fujairah opening, Phil managed the development of the new operation while simultaneously working to streamline and strengthen the existing Oman business, overseeing operations across both locations.
The role involved operational planning, recruitment and staffing, equipment and procurement, procedures, safety and day-to-day dive operations, with a focus on creating an efficient and consistent operating model across two locations.
A project combining new-location development with the practical challenge of improving and standardizing an established diving operation.
Scuba Consultants 